As a result, all of their top linked-to pages are informational blog posts, which individually
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have thousands of referring domains pointing at them.
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Calculators and tools can also act as link magnets.
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In fact, our free backlink checker has gotten over 2,000 links from unique websites.
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Nerdwallet's retirement calculator has gotten over 800 links from unique websites.
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And Bank Rate's mortgage calculator has over 3,500 links from unique websites.
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Data-studies and case studies are also a great type of content that attracts links.
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For example, our study on featured snippets has earned over 1,200 referring domains.